Private Personal Training · East Bay, CA
Your health is your wealth.
Private personal training for East Bay adults who want to stay strong, steady and independent for the life they’ve built: the golf trips, the grandkids, the stairs at the vacation house.
See Pricing & Get Started →- ACE-certified personal trainer
- 23 years coaching in the East Bay
- Private sessions at home, at your club or outdoors
Strength for the life you’ve built.
Most of our clients are between 50 and 80. They’ve raised families, built careers and finally have time for the trips they kept postponing. What they want now is simple to say: keep doing all of it, without a fall, a bad back or a knee that makes the decisions.
The Fit Potato is private coaching led by Francisco, an ACE-certified trainer who has spent 23 years helping people get stronger at every age. Every program starts with how your body moves today, old injuries included, and builds at a pace that leaves you a little sore and never hurt.
Coaching for every part of your life
Personal Training
One-on-one coaching built around your body, your history and your goals.
Weight Loss
Lose weight for the last time by building muscle and habits that stay.
Pickleball Training
Move faster, reach farther and stay off the injured list.
Small Group Classes
Coached classes with a few friends, so nobody gets lost in the back row.
Running Coaching
From a first 5K to a Boston qualifier, with a plan built for your body.
Online Training
Coaching by video wherever you are, at home or on the road.
Is private coaching right for you?
A good fit if
- You want to keep playing golf, pickleball or tennis, and you’d like your back and knees to agree.
- You’ve had a surgery, a fall or an injury, and you want a trainer who works around it instead of through it.
- You’ve never really lifted weights and have no interest in being the oldest person on a busy gym floor.
- You value a coach who knows you, shows up prepared and adjusts the plan as your life changes.
Probably not a fit if
- You’re shopping for the cheapest session in town or a high-intensity boot camp.
- You want a quick fix before an event more than a habit you’ll keep.
How it works
We talk about your goals, your health history and anything that hurts. No workout and no pressure.
We look at how you move: getting up from a chair, balance, strength and range of motion. That becomes your starting point.
Your program is written for your body and your calendar, then adjusted every week as you get stronger.
“I fought my weight my entire life. I am now 125 lbs. lighter.”
Brad H., Dublin, CA · Lost 125 lbs
Questions, answered
How much does a personal trainer cost in the East Bay?
Private sessions with The Fit Potato start at $120. The total depends on how often you train and where sessions take place. Your consultation covers your goals and schedule, so we can recommend a plan before you commit to anything.
Is it too late to start strength training at 60 or 70?
No. Muscle responds to training at any age, and many of our clients started in their 60s and 70s. The key is beginning with the right weights and movements for your body and progressing steadily. Strength training also supports bone density and balance, which lowers the risk of falls.
Where do training sessions take place?
Wherever is easiest for you: your home, your club’s gym, or a park or trail near you in the East Bay. Online coaching by video is available when you travel or live outside the area.
Can you work with old injuries or joint replacements?
Yes. Francisco adapts every exercise to your history, including bad backs, knee and hip replacements and shoulder surgeries. You may feel sore after a session, but you should never feel pain; if a movement hurts, it changes. Many clients train alongside their doctor or physical therapist.
Which East Bay cities do you serve?
The Fit Potato serves Dublin, Danville, Pleasanton, San Ramon, Walnut Creek, Lafayette, Alamo and Livermore, along with nearby East Bay and Tri-Valley communities.
How do I get started?
Request a private consultation. It is a conversation about your goals and health history, with no obligation. If we are a good fit, we schedule your first session and build your plan from there.
Start with a conversation.
We work with a small number of private clients at a time. Tell us what you want to keep doing, and we’ll show you how to get there.
See Pricing & Get Started →Prefer email? coachfrancisco@thefitpotato.com